Vision – Strategy – Implementation

vision strategy implementationGreat success is only accomplished when we first establish a picture of what success looks like when we are done. Vision is the “what” of success that is described to get buy in.

A great vision can only be fulfilled if you have a plan to reach it. Strategy is the “how” of success that is designed to be executed.

Describing success through a vision, and designing a plan to reach it through a strategy brings nothing unless you actually do what you designed, to achieve what you described. Implementation is the “who” and “when” of success.

In a recent speech, Alan Mulally, the former CEO of Boeing and Ford said, “The thing I’ve found over the years…is the absolute importance of three universal principles: a compelling vision, a comprehensive strategy, and a relentless implementation process to deliver that strategy and vision,”

Describe it – Vision

Success doesn’t happen overnight. As we move through the days, weeks, and months of activity we all need something to remind us why we are doing what we do. Vision is a motivator. When we hit the wall it gives us strength to keep going. Vision is a beacon. When the path we are on is blocked it provides direction to get back on track.

“If you are working on something exciting that you really care about, you don’t have to be pushed, the vision pulls you.”– Steve Jobs

Design it – Strategy

You know where you are and you described where you want to go. Now you need to decide how you are going to get there. Projects are complicated and require many steps in the right order to succeed. Strategy is an organizer. When we need to put the puzzle pieces together, it shows us how they all fit. Strategy is a balancer. When we have multiple priorities, it provides guidance on which to choose.

“Without strategy, execution is aimless.” – Morris Chang, the founding Chairman of Taiwan Semiconductor Manufacturing Company, known as the father of Taiwan’s chip industry.

Do it – Implementation

The difference between what you are and what you want to be is what you do. No lumberjack ever talked a tree into falling down. Implementation is an energizer. The first step is always the hardest but once started the next steps come easier. Implementation is a celebrator. Once you have made some steps forward you can look back and see how far you have come.

“Organizations are successful because of good implementation, not good business plans.” – Guy Kawasaki, Silicon Valley marketing executive and bestselling author.